A report by Bollywood Life says that Shibasish Sarkar, CEO of Reliance Entertainment, does not want the movies’ releases to be delayed and hence they might get an OTT release if COVID-19 worsens.
Earlier, Reliance Entertainment said that Sooryavanshi was getting ready for a Diwali release while 83 was looking forward to a Christmas one.
“We are 100% inclined to take the theatrical route. However, at the same time, we don’t want to delay the release further than practically possible. That means we will not like to push release dates beyond Diwali / Christmas. So the first option is to go theatrical if cinemas open up and audiences are back,” says CEO Shibasish Sarkar.
“If either cinema halls don’t open or corona impact increases many folds….and audiences are not coming… Or in some states theatres open and in some states they won’t….in those scenarios we will have to explore all options… Either pure SVOD (video on demand) routes. Or TVOD/PPV (pay per view) routes like what the makers of Mulan are planning. Or part theatrical/part TVOD. Or in some state/countries theatrical and some state digital… Basically we will not like to shift release date further…. and ideally look for theatrical or any other hybrid measure for the best possible release,” Sarkar continued.
